Whether it is about a single project or a multi-year campaign – we offer all our clients a complete package that includes all steps from strategy and planning, communication and advertising to the final implementation from one source.
STRATEGIC CONSULTING
A well conceived strategy is the solid foundation of every good marketing campaign. From the initial market analysis and target group definition to the communication strategy and the individual brand appearance – we at ff.k Public Relations will advise you on all strategic questions concerning your project or product.
We support you from the concept and organisation to the final implementation. At ff.k we always keep your wishes in mind and offer our services transparently and flexibly.
COMMUNICATION & MEDIA RELATIONS
What is the use of the best brand message if no one notices? Or the point of a great tasting event if no one comes? None! That is why ff.k Public Relations always takes a holistic approach to communication. We make sure that your topics and core messages are seen, heard, read and experienced over and over again.
Integrated communication = selected channels + tailor-made content + the right target group, all tailored to each project – this is our magic formula, in which we successfully mix paid, owned and earned media.
B2B MARKETING
Are you looking for importers? Would you like to improve your image or simply reconnect with decision makers from trade and gastronomy? Your biggest allies are the ones working in the market already and with them you need to get in touch.
Your door opener to the professional world is our large network of long-standing, often personal relationships with key players in wine trade, food retail, online trade, catering as well as the general and specialised press.
But which B2B measure is the right one? Do you want to transfer knowledge, increase brand awareness, educate young professionals, is the topic wine or food? Would you like to address 10 or 10,000 trade visitors? Our B2B database contains more than 15,000 contacts: Whether in Germany or Switzerland, from the food retail buyer to the sommelier – we at ff.k Public Relations always reach relevant business contacts.
B2C MARKETING
We admit it: For us, B2C marketing means being the center of attention. We want to inspire consumers directly, taste, try, eat and drink together – in short: create long-lasting tasting opportunities that convey your image and influence purchase decisions in the long term. This includes not only placement in the right context – i.e. at the right event as a sponsor – but also eye-catching advertising in the consumers everyday shopping environment.
We at ff.k regularly check trends and developments in the German and Swiss market and are always looking for exciting cooperations or opportunities to bring your products closer to the consumer.