The Largest Open-Air Wine Bar in Germany at the Hamburg Cruise Days

How about reaching half a million consumers at this superlative cruise event by setting up Germany’s largest open-air wine bar on 1,000 square metres within sight of the famous Elbphilharmonie Concert Hall? Add a skyrocketing brand visibility, your very own music stage, tapas to die for and super comfy lounge couches beneath an impressive Magic Sky umbrella construction? Impossible? Not for us, when we professionally conquer the Magellan Terraces at the famous cruise ship festival Hamburg Cruise Days and bring Spain into the city for one fantastic weekend. 

Despite all the wonderful things to discover, wine is of course still the centre of attention: A wide range of 60 wines – from fresh white wines to fruity rosés and red wines matured in barrels – can be tasted at the impressive 16-metre long bar. For the very keen ones, our wine experts are happy to introduce the visitors to the world of wine.

Client: DOCa Rioja | Project: Consumer festival | © Pictures: DOCa Rioja